Multiplied Media, developers of the widely popular and multi-award winning location-based search app for iPhone, Blackberry and Android, chose LR to help strategize and design the user experience and user interface for thier newest product, the Poynt Offer Engine.

The Offer Engine is a powerful new location-based couponing and advertising platform that brings new opportunities for large retailers and small to medium businesses alike to target mobile users in specific geolocations - matching sophisticated technology with a simple, approachable interface for merchants and users.

Liquid Reality worked with Multiplied Media to design the interaction, user experience and interface design to create a product that offers a robust set of ad/coupon management tools for merchants and a familiar interface for users.

Multiplied Media presented the Poynt Offer Engine on September 14th to a welcoming audience at the DEMO conference 2010. Check out a video of the presentation from the Demo.com here.