This is the article title here october 21/ 2013

Liquid Reality is a boutique user experience strategy + design studio dedicated to conceptualizing, innovating and creating awesome interactive experiences for Mobile, Web, and Desktop based products. With 18 years experience in the definition of consumer digital products, our efforts are targeted not on a platform or medium, but on the only constant - the people who use it. Liquid Reality is a boutique user experience strategy + design studio dedicated to conceptualizing, innovating and creating awesome interactive experiences for Mobile, Web, and Desktop based products.

With 18 years experience in the definition of consumer digital products, our efforts are targeted not on a platform or medium, but on the only constant - the people who use it.

always aim for awesome
if you aim for the stars but only make it to the moon, you've still gone farther than those who aimed for the sky.
GolfSense
an entirely new way to see
your golf swing, in real time
MusicEar
helping cochlear implant patients
learn to hear the music of life.
awesome apps abound
it's what we do. it’s what we live for.
our sole purpose is excellence.
LR helps Mayfair take over the cup
overview
welcome to the new LR

Liquid Reality is a boutique user experience strategy + design studio dedicated to conceptualizing, innovating and creating awesome interactive experiences for Mobile, Web, and Desktop based products.

With 18 years experience in the definition of consumer digital products, our efforts are targeted not on a platform or medium, but on the only constant - the people who use it.

We design for humans.

welcome to the new LR

Liquid Reality is a boutique user experience strategy + design studio dedicated to conceptualizing, innovating and creating awesome interactive experiences for Mobile, Web, and Desktop based products.

With 18 years experience in the definition of consumer digital products, our efforts are targeted not on a platform or medium, but on the only constant - the people who use it.

We design for humans.

You need to be obsessively concerned with the small things, the in-betweens, the transient states. These are the areas where greatness hides.
October 22, 2012
new project: MusicEar
Android, old Firefox and IE UI layer testing for new LR site on the docket today - everything else is working. Phones, tablets and desktops.
January 29, 2014
Can we please stop saying Lean Startup? All true startups are lean, bootstrapped and tight for cash. Otherwise they would be an enterprise.
January 7, 2014
So excited about our newest project with our newest client this week! We're going to make some amazing things happen over the coming months!
On Developing the New Liquid Reality Site
there's responsive web design, and then there's next-level-insane-to-even-attempt responsive. We're going for the latter with our new site…
Aim For Awesome, my talk from #fitcscreens check it out: Min. Viable Product vs. Max. Value Product from #fitcscreens http://t.co/1rwOluEaVk
November 28, 2013
MusicEar Retraining Program for Sunnybrook Launches

favourite:
Rallee
Push 2 talk
news
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Keek Investor Relations Website Launches, Designed by LR
Keek engages LR to bring their investors relations site to market in record time. […]
March 16/ 2014

MusicEar Retraining Program for Sunnybrook Launches
Research now underway at Sunnybrook using Liquid Reality designed and developed MusicEar software (Mac/PC). […]
November 25/ 2013

Liquid Reality Designed Logo for XtraIQ
XtraIQ, a mobile app developer in Palo Alto looked to LR for their logo design […]
October 20/ 2013

Great review of "MVP: Minimum Viable vs Maximum Value" talk
@followsandi gets to the heart of our talk at FITC Screens. Thanks for a thoughtful review! […]
October 16/ 2013

Adam Smith Speaks at FITC Screens Again
After a 3 year hiatus, our very own Adam Smith returns to FITC screens (previously FITC Mobile). […]
October 04/ 2013

LR Builds Responsive Stanley Cup Webview for Bell Mobile TV
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April 19/ 2013

LR Builds Responsive CTV Premiers Webview for Bell Mobile TV
[…]
September 03/ 2012

LR Engaged by Department of Otolaryngology, Sunnybrook HSC
Liquid Reality is developing a desktop-based testing and re-training solution for patients of Cochlear Implants. […]
August 01/ 2012

Private Beta Launched for Rallee - an LR Designed Product
Liquid Reality was brought on board over a year ago for this project, after a few direction changes we're out in the wild. […]
July 31/ 2012

LR Engaged to Redesign GolfSense User Experience
GolfSense offers a magical golf swing analysis solution via a glove mounted 3D motion sensor and iPhone and iPad apps. […]
July 23/ 2012

In Memory of Steve Jobs
CEO Adam Smith reflects on the personal impact Steve Jobs […]
October 05/ 2011

Poynt for Playbook to Smartphone Bridge Demo (YouTube)
LR-designed Poynt for Playbook demo on YouTube showing the pairing functionality. […]
May 10/ 2011

Bell Mobile TV for iPad app designed by LR now on iTunes
Liquid Reality helps Bell take Mobile TV for iPad to the next level. Watch Live TV and on demand content right on your iPad. […]
April 29/ 2011

Playbook App for Poynt designed by LR now on App World
Poynt's Playbook App, user experience and user interface designed by Liquid Reality hits App World ahead of launch! […]
April 19/ 2011

LRs work on Poynt Offer Engine unveiled at DemoCon 2010
LR choosen by Multiplied Media to design UX and UI strategy for Poynt Offer Engine Location-Based Ad Platform […]
September 16/ 2010

LR quoted in ITWorldCanada Article on Hands-Free Apps
LR's Adam Smith quoted on state of hands-free in article "Good luck finding a driving app for that" in ITWorldCanada […]
August 20/ 2010

LRs Adam Smith Speaks at IP3 Event, Slides Available
Size isn't everything: Why the iPad isn't just bigger; it's a whole new UX, and how to design for it […]
June 22/ 2010

LR Designed Palm Pre Self-Serve App for Bell Launches
LR designed and built Self-serve App for Web OS launches simultaneously along side Apps for other platforms […]
May 17/ 2010

LR quoted in Mobile-Focussed ITWorldCanada Article
LR's Adam Smith quoted in article "Samsung, Microsoft tackle smart phone space" in ITWorldCanada […]
May 06/ 2010

LR Creates Palm Pre Self-serve App for Bell
LR completes UX strategy, design and development of Bell's Self-serve Palm Pre application. […]
December 14/ 2009

LRs Adam Smiths Talk at FITC Well Received
"It was a great experience, a topic close to my heart, and an outstanding audience!" - Adam Smith […]
September 13/ 2009

LR Launches Exciting New Website
It's been far too long, but we finally found the cycles to update our site - and it's quite an upgrade. […]
July 14/ 2009

LRs Adam Smith to Talk at FITC Mobile 09
CEO Adam Smith confirmed as speaker for FITC Mobile Toronto in September. Subject: Mobile User Experience. […]
July 08/ 2009

Celebrating our 2nd Anniversary as a Bell Approved Partner!
Hard to believe it's already been 2 years for LR as a Bell Mobility approved partner, until you look at the body of work. […]
July 01/ 2009

LR Takes On Creative & UX For All City Sonic Interactive
City Sonic chose LR to take over the UX and visual language for all interactive. […]
May 01/ 2009

LR Helps Bell Spice Up Their Mobile Web Portal
Bell chooses LR to design and develop new WAP portal […]
July 04/ 2008

TELUS Mobility and LR Collaborate Again
LR engaged by TELUS Mobility to develop the UX for their BlackBerry World Phone App. […]
January 15/ 2008

LR Develops UX for TELUS Music Player
TELUS chose LR to design the UX for their new, standalone desktop Music Player. […]
November 29/ 2007

MetaRegister MetaConnect Portal
Strategy, front-end design and dev. completed by LR for 10th Power. […]
October 24/ 2006

1st of 4 TM Storefronts Launched
LR-designed MyTM Games storefront officially released. More to launch soon. […]
September 28/ 2006

blog
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On Developing the New Liquid Reality Site
We’re not in any way new to responsive design, but we really wanted to take things up a notch for our own site. We had 3 guidelines: Use only a single HTML page, a single CSS page and a single JS page (plus jQuery of course – but we are considering removing it in a […]
August 14/ 03

All new blog coming soon
We’re working on a whole new blog – but, it also means we have to write a whole slew of new entries. We’re on it, but this may take some time. We have big plans for this blog restart. First, we’re going to start a series called “aim for awesome”, based on M our FITC […]
October 14/ 02

Can Twitter Help Define User Experience?
I had a thought the other day while trying to define “user experience” in a way that my mind would actually feel comfortable with – which, up to now I haven’t heard, found, or stated personally. I didn’t actually come up with the answer… just a pretty good question (it’s a start): If the user […]
February 09/ 05

Mobile Apps ? the next 2-5 years
LR has worked with 2 of the 3 major Canadian mobile carriers to strategize, design, and help develop their online storefronts – Games, Ringtones, Music, Wallpapers – and Applications, which are the focus of this post. Until recently, most mobile users relied on their carrier to tell them what applications were available for purchase… which, […]
February 09/ 03

Is user experience enough?
In the process of re-imagining the Liquid Reality brand, we are examining and re-evaluating nearly everything that LR is, was, and wants to be – a huge task to be sure – and something that has recently struck us as a small issue is the concept of user experience and how well it actually describes […]
July 09/ 03

Mobile Applications as Products
Ok, so maybe, just maybe, I come from the old school when it comes to software applications. When I think of an app, I think primarily of tools that I use daily or frequently that help me do what needs to get done. It must simplify my life, provide value that I cannot get elsewhere […]
October 09/ 03


our work
Bell Mobile TV

After the successful launch of the Bell Mobile TV application designed by Liquid Reality a year earlier, we were brought back to take it to the next level in version 3.0 for smartphones, tablets, Android, iOS.

Bell Mobile TV

After the successful launch of the Bell Mobile TV application designed by Liquid Reality a year earlier, we were brought back to take it to the next level in version 3.0 for smartphones, tablets, Android, iOS.

MusicEar Retraining Application
We love it when we get to work on great products that truly help people. MusicEar is a "take-home" application that helps patients of Sunnybrook Hospital who've recently had cochlear implant surgery train their brains to 'hear' all over again through their implants.
We love it when we get to work on great products that truly help people. MusicEar is a "take-home" application that helps patients of
Sunnybrook Hospital who've recently had cochlear implant surgery train their brains to 'hear' all over again through their implants.
Bell Mobile Portal 2012

LR first designed the Bell Mobile Portal in 2008 which saw tremendous increases in use, returning visits and increased revenue. We were fortunate enough to be asked to do it all again targeting todays smartphones.

GolfSense Smartphone Apps
We worked with Zepp to reboot their GolfSense app from the ground up, reimagining the UI and functionality, providing Zepp a design and UX language on which Baseball and Tennis apps have been built.
Zepp Labs Website
Part of a complete redesign for Zepp Labs, including their smartphone and tablet apps, LR created a new logo and website to better educate their customers and communicate the awesomeness of GolfSense.
GolfSense Tablet Apps
On or off the range, sometimes bigger is better. The GolfSense tablet apps give users a larger screen to review their stats, or a large screen to focus in on a single measurement while practicing at the range.
selected projects
scroll for more
Mayfair Clubs Rogers Cup Daily Prize System
Liquid Reality created a simple daily prize entry form and database which collected well over a thousand entrants over the span of the event.
Mayfair Clubs Rogers Cup Website Takeover
Mayfair Clubs chose Liquid Reality to create an engaging promotion to honour their sponsorship of the Rogers Cup.

Rallee Push To Talk App
Push-to-talk voice communication application for iOS and Android.
Mobile Wine Deals iOS Apps
iPhone and iPad apps and brand for Mobile Wine Deals allowing consumers in the US market to find and buy local wine deals.

Sprylogics Ringfriend Voice App Concept
An IP voice chat and voicemail application designed by LR for Sprylogics.
Sprylogics "The Best" Social Perception Aggregator Concept
A semantic and sentiment anaysis and aggregation application which scours the web to determine the best of anything.

Quickplay TV For iPad
Another Proof-of-Concept project for Quickplay for iPad, user experience design and strategy by LR.
Poynt for BlackBerry Playbook
When Poynt wanted to dive into a new form factor on a new OS for their wildly popular application, they turned to Liquid Reality.

Quickplay Pocket Cinema for Playbook
A Proof-of-Concept movie rental service for the Playbook, designed & developed in Adobe AIR by Liquid Reality.
Bell Downloads Storefront
Web & WAP Music, Ringtones, Games, Wallpapers & Applications storefronts UX + design for Bell Mobility.

Bell Fill Up Station
A unique in-store kiosk that allows Bell Mobility subscribers to load up their phones with selected playlists.
City Sonic iPhone App UI
iPhone app UX & user interface design for unique music aritst + venue video & location-aware experience.

TELUS Partner Portal
Vendor self-serve portal for 3rd party developers and content providers to manage their services with TELUS.
TELUS IP Messaging Application
UX, design and front-end development for TELUS' online voicemail including greetings, notifications, mailboxes etc.

TELUS PC Player
LR defined the UX and UI of TELUS' proprietary media player, bringing their music subscription service to PCs.
Harmony Mobile Website and E-com
Web and ecommerce solution including product info, subscription, device purchasing and account self management.

TD Securities Origami Derivatives App
LR was engaged to design the UX and user interface for the very first visual derivatives trading platform for TDS.
TELUS Downloads storefronts
Ringtones, Games & Apps, Wallpapers web-storefronts ux + design + front-end development for TELUS Mobility.

Sick Kids Family Health Centre Portal
A robust information portal providing parents of terminally ill children with detailed clinical information.
Sick Kids Diabetes Manager For Kids
App for kids to plan, track and share insulin & glucose data, with an innovative hypothetical insulin level algorithm.

TD Enterprise Information Portal
Company-wide information and communications portal addressing inter-departmental communication regulations.
what we do
services & solutions

Mobile, web, software, even the occasional kiosk. We work within a lot of mediums, but, in the end, it's all just humans interacting with digital experiences.

This is how we approach each and every project, humans-first, and it's our only focus, regardless of the technology or delivery method.

services & solutions

Mobile, web, software, even the occasional kiosk. We work within a lot of mediums, but, in the end, it's all just humans interacting with digital experiences.

This is how we approach each and every project, humans-first, and it's our only focus, regardless of the technology or delivery method.

user experience strategy & design

LR has well over a decade of user experience-driven product strategy & design experience, and we've developed our own unique process to garner the most value from our research, prototyping, testing and design efforts in order to create truly outstanding products.

Because we've successfully launched more than our fair share of digital products, your project is gaining the learnings and experience of each and every other project we've ever worked on. We've been living and breathing user experience strategy and design since before it had a name, and before it was even thought valuable to interactive digital products - it's what we do. It's what we love.

user experience strategy & design

LR has well over a decade of user experience-driven product strategy & design experience, and we've developed our own unique process to garner the most value from our research, prototyping, testing and design efforts in order to create truly outstanding products.

Because we've successfully launched more than our fair share of digital products, your project is gaining the learnings and experience of each and every other project we've ever worked on. We've been living and breathing user experience strategy and design since before it had a name, and before it was even thought valuable to interactive digital products - it's what we do. It's what we love.

mobile apps

Liquid Reality has designed for the small screen since 2005, and have worked with two of the big three carriers in Canada designing and defining many of their direct-to-consumer applications ever since. From self-serve account management to tablet TV solutions, we design carrier-grade products, for the carriers themselves.

We don't just work for the carriers though, we bring our breadth of app knowledge and experience to companies large and small. Over the years we've helped our clients deliver innovative and powerful mobile app solutions for the consumer and business-to-business markets in the social networking, messaging, sports, quantified-self, financial and entertainment sectors, and we can bring our experience to your product too.

mobile apps

Liquid Reality has designed for the small screen since 2005, and have worked with two of the big three carriers in Canada designing and defining many of their direct-to-consumer applications ever since. From self-serve account management to tablet TV solutions, we design carrier-grade products, for the carriers themselves.

We don't just work for the carriers though, we bring our breadth of app knowledge and experience to companies large and small. Over the years we've helped our clients deliver innovative and powerful mobile app solutions for the consumer and business-to-business markets in the social networking, messaging, sports, quantified-self, financial and entertainment sectors, and we can bring our experience to your product too.

web (mobile/ desktop/ responsive)

We've been doing responsive web design long before it was called responsive. Working with the carriers, we've built web products that had to work on all devices and all browsers since 2005, and remain to be the go-to studio for Bell Mobility when they need cross-device, cross-browser web solutions.

We approach responsive in a different way. Where most force the design to work within the constraints of the technology, we make the technology work for the design. We like to think of it as Bespoke Responsive, and it allows our clients to better communicate their brand, their personality, and their message across all devices.

web (mobile/ desktop/ responsive)

We've been doing responsive web design long before it was called responsive. Working with the carriers, we've built web products that had to work on all devices and all browsers since 2005, and remain to be the go-to studio for Bell Mobility when they need cross-device, cross-browser web solutions.

We approach responsive in a different way. Where most force the design to work within the constraints of the technology, we make the technology work for the design. We like to think of it as Bespoke Responsive, and it allows our clients to better communicate their brand, their personality, and their message across all devices.

how we do what we do so well

Our philosophy is simple: always aim for awesome. We constantly push to create the best products possible, then push harder. It may not always be practical, but it always delivers outstanding results for our customers.

We don't just mean well either, we back up our dedication with a wealth of experience. We've worked with many diverse industries, in various mediums, and with a multitude of technologies over the last 18 years, but we have maintained a singular focus on product strategy, user experience and visual design that creates holistic, enjoyable and successful solutions. We take pride in what we do, and it shows in every interaction, every pixel, and every tap.

how we do what we do so well

Our philosophy is simple: always aim for awesome. We constantly push to create the best products possible, then push harder. It may not always be practical, but it always delivers outstanding results for our customers.

We don't just mean well either, we

back up our dedication with a wealth of experience.

We've worked with many diverse industries, in various mediums, and with a multitude of technologies over the last 18 years, but we have maintained a singular focus on product strategy, user experience and visual design that creates holistic, enjoyable and successful solutions. We take pride in what we do, and it shows in every interaction, every pixel, and every tap.

who we are
the really big small agency

Maybe you haven't heard of us, but you've definitely heard of our clients: Bell Mobility, TD Securities, TELUS Mobility, Sick Kids Hospital, EDS, Sunnybrook Hospital, CBC, Bubl, Mayfair Clubs and Zepp Labs to name but a few.

These brands have turned to Liquid Reality repeatedly over the years not because we are well known, but because we are well known to deliver outstanding results by those that know us.

We'd love to count you in the know as well.

the really big small agency

Maybe you haven't heard of us, but you've definitely heard of our clients: Bell Mobility, TD Securities, TELUS Mobility, Sick Kids Hospital, EDS, Sunnybrook Hospital, CBC, Bubl, Mayfair Clubs and Zepp Labs to name but a few.

These brands have turned to Liquid Reality repeatedly over the years not because we are well known, but because we are well known to deliver outstanding results by those that know us.

We'd love to count you in the know as well.

the Liquid Reality story

When Liquid Reality opened for business in 1995 our primary goal was to always deliver the highest quality product for each and every client. The same remains true today. Today we have more clients, more resources and much more experience - but we still place great emphasis on quality over quantity, in each product, and in the number and types of projects we take on.

Although the size and number of clients we service has grown since we started, we haven't. We've remained small, to keep overhead low, to remain nimble, and to treat each and every customer with the respect and importance they deserve. Our story is simple one, but it's an awesome one.

the Liquid Reality story

When Liquid Reality opened for business in 1995 our primary goal was to always deliver the highest quality product for each and every client. The same remains true today. Today we have more clients, more resources and much more experience - but we still place great emphasis on quality over quantity, in

each product, and in the number and types of projects we take on.

Although the size and number of clients we service has grown since we started, we haven't. We've remained small, to keep overhead low, to remain nimble, and to treat each and every customer with the respect and importance they deserve. Our story is simple one, but it's an awesome one.

why choose Liquid Reality

We're not a large agency with hundreds of employees; we're a small studio that does one thing, and one thing really well - work with great clients to create great products that users love.

Our size allows us to be quality-focused, innovative, and uniquely responsive to the needs of our customers and the products we work on. With less levels between you and the people actually doing the work, your projects' goals and direction never get lost in translation, filtered from the account rep to the people that make it happen. You work directly with the people building your product. This allows LR to easily adapt to shifts in project direction, market demand and user expectations as they arise.

why choose Liquid Reality

We're not a large agency with hundreds of employees; we're a small studio that does one thing, and one thing really well - work with great clients to create great products that users love.

Our size allows us to be quality-focused, innovative, and uniquely

responsive to the needs of our customers and the products we work on. With less levels between you and the people actually doing the work, your projects' goals and direction never get lost in translation, filtered from the account rep to the people that make it happen. You work directly with the people building your product. This allows LR to easily adapt to shifts in project direction, market demand and user expectations as they arise.

we've been fortunate...

Over the years, we've been lucky enough to work with some of the best brands, and on some of the most exciting projects around.

founder, ceo, Adam R.T. Smith

Mr. Smith is an award-winning graphic designer, user experience designer, developer, and speaker with over 18 years experience in web, mobile, interactive and software. Adam has been fortunate enough to have worked with many diverse industries such as the telecom, financial, healthcare, publishing, automotive, entertainment and non-profit sectors developing a variety of interactive digital solutions. Specializing in improving human relationships with interactive products, Adam has dedicated himself to all aspects of User Experience design and its application.

With a background in graphic design, information architecture, interaction design and product definition, Adam brings a unique perspective to his work, and to his leadership of Liquid Reality.

founder, ceo, Adam R.T. Smith

Mr. Smith is an award-winning graphic designer, user experience designer, developer, and speaker with over 18 years experience in web, mobile, interactive and software. Adam has been fortunate enough to have worked with many diverse industries such as the telecom, financial, healthcare,

publishing, automotive, entertainment and non-profit sectors developing a variety of interactive digital solutions. Specializing in improving human relationships with interactive products, Adam has dedicated himself to all aspects of User Experience design and its application.

strategy + design + build
At LR, our greatest joy comes from helping clients create awesome experiences. Whether it's taking an idea from the back of a napkin all the way through a successful launch, or tearing down and rebooting an existing project breathing in new life and innovation - it's what we live for and it shows.
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copyright © 2014. Liquid Reality Inc.  All rights reserved.     email: info@liquidreality.ca     tel/ fax: 416-400-9857